Sunpride Juice Bar Roadshow Brings a Refreshing Juice Experience Across Greater Jakarta

Following the strong response to the Sunpride Juice Bar at the Jakarta Fair, Sunpride expanded the concept through a roadshow designed to bring its products closer to consumers across Greater Jakarta.

The roadshow visited a range of offices, universities, and popular lifestyle destinations, offering consumers the opportunity to discover and enjoy Sunpride 100% Juice through engaging activities and promotional experiences.

One of the highlights was the “Unlimited Sunpride 100% Juice Tumbler Refill” activation. Consumers who purchased selected product packages could refill their tumblers with Sunpride 100% Juice, creating an enjoyable and interactive way to experience the product.

The roadshow also involved leading retail partners, including Alfamart, Indomaret, Lawson, and FamilyMart, depending on availability at each location. This collaboration helped connect the roadshow experience with easier access to Sunpride products through nearby retail outlets.

As of August, the Sunpride Juice Bar Roadshow had visited six locations: Sequis Tower, Menara Mandiri, Graha Mandiri, Wisma 46, WTC, and SCBD Park.

Through this initiative, Sunpride continues to introduce more consumers to the refreshing taste and convenience of 100% fruit juice while bringing engaging brand experiences closer to their everyday activities.