Jakarta, June 12 – July 14, 2024 – The Jakarta Fair 2024 served as a strategic platform for Great Giant Foods (GGF) to introduce its latest product innovations beyond the well-known Sunpride brand. At Hall C3 No. 63, JIExpo Kemayoran, GGF presented a wide range of fresh and processed products, including fruit varieties outside its signature banana line.

To enliven the exhibition, GGF opened a booth featuring diverse offerings:

• Sunpride Lyfe – An innovative, premium banana chip available in unique flavors such as BBQ, Chili Lemon, and Chocolate.

• Hometown Dairy – Fresh milk made from pure cow’s milk, processed through a 15-second pasteurization at 72°C. This method preserves its natural nutrients, resulting in a bold, creamy taste without added water, sugar, fortification, or preservatives.

• Honi Pineapple – A superior export-quality pineapple, also offered as free samples and in the form of refreshing pineapple-flavored soft-serve ice cream.

A major highlight was the introduction of Sunpride Canned Juice, crafted from 100% pure Honi Pineapple juice without added sugar. This premium product stands out from many competing juices in the market, which often contain only 5–20% real fruit juice combined with artificial sweeteners and additives.

According to Tommy Wattimena, President Director of GGF, the new product represents a breakthrough in premium juice quality.

“Sunpride canned juice is made entirely from pure fruit juice and produced under strict food safety standards using advanced pasteurization technology. This ensures not only safety and freshness but also preserves the natural flavor and nutrients of the fruit,” he explained.

The product is available in five refreshing variants: pineapple, pineapple guava, pineapple passion fruit, pineapple apple, and pineapple mango. Thanks to its advanced processing technology, the juice remains free from preservatives and artificial sweeteners while maintaining a long shelf life — allowing consumers to enjoy its freshness and premium quality for longer.

Through these innovations, GGF reaffirms its commitment to delivering products that are not only delicious but also healthy and safe for all consumers, while continuing to set new standards in Indonesia’s agribusiness and FMCG industry.