Jakarta Fair 2024 is a strategic forum for Great Giant Foods (GGF) to introduce a number of new product innovations outside the well-known Sunpride brand. Located in Hall C3 No. 63 JI Expo Kemayoran from 12 June to 14 July, GGF presented various fresh products, including fruit other than bananas through the Sunpride trademark.
GGF also enlivened the Jakarta Fair 2024 event by opening a booth displaying various GGF products. Apart from fresh banana products, GGF also introduced Sunpride Lyfe, an innovative high quality banana chip with various flavor choices, such as BBQ, Chili Lemon and Chocolate. Hometown Dairy fresh milk products are also one of the products introduced, made from pure cow’s milk without the addition of water, sugar, fortification or preservatives. Hometown Dairy is processed through pasteurization by heating for 15 seconds at a temperature of 72 degrees Celsius. This process maintains the natural nutritional content of the milk, giving it a delicious, bold and creamy taste.
During the event, GGF also introduced Honi Pineapple, a superior fruit which has been mostly exported. These products were also given as free samples to visitors, which increased enthusiasm for the GGF booth. Apart from the pineapple itself, GGF also provides pineapple-flavored soft-serve ice cream with a creamy texture and a sweet and fresh taste.
Recently, GGF also launched Sunpride canned juice made from Honi Pineapple. President Director of GGF, Tommy Wattimena, explained that Sunpride canned juice is a premium product made entirely from 100% pure fruit juice without added sugar. This makes it far superior to competing products on the market, which generally only contain around 20%, 15%, or even only 5% real fruit juice, with the remaining content consisting of artificial sweeteners or other additives.
Sunpride presents this product in five unique flavor variants, namely pineapple, pineapple guava, pineapple passion fruit, pineapple apple, and pineapple mango, each of which is designed to provide consumers with a fresh and natural taste experience. Tommy Wattimena also emphasized that the entire Sunpride canned juice production process is carried out by following very strict food safety standards and using pasteurization technology. This technology not only functions to kill dangerous microorganisms and ensure the product is safe for consumption, but also maintains the integrity of the taste and natural nutritional content of the fruit juice.
Furthermore, the use of this advanced technology allows Sunpride to produce canned juice that is completely free from preservatives and artificial sweeteners, but still has a long shelf life. Thus, consumers can enjoy the freshness and premium quality of this juice for a longer period of time, without needing to worry about quality degradation. GGF is committed to continuing to maintain these high standards in order to provide products that are not only delicious, but also healthy and safe for all levels of society.
