PT Nusantara Segar Abadi (NSA) First Harvesting Cavendish Banana Export Quality in Jembrana Regency, Bali

PT Nusantara Segar Abadi (NSA) First Harvesting Cavendish Banana Export Quality in Jembrana Regency, Bali

On Friday (30/10/20), PT Nusantara Segar Abadi (NSA), which is a subsidiary of PT Great Giant Pineapple (GGP), carried out the first harvest of export-quality Cavendish Bananas grown in the Pekutatan Plantation. This harvesting process is the result of cooperation and synergy between PT. NSA with the Jembrana Bali Regency Government, as well as local farmers.

The first harvest of Cavendish bananas was also attended by the Secretary of the Coordinating Ministry for Economic Affairs, Susiwijono Moegiarso, Deputy for Coordination of Food and Agribusiness of the Coordinating Ministry for Economic Affairs, Musdhalifah Machmud, Regent Jembrana I Putu Artha, Secretary of the Ministry of Agriculture’s Directorate General of Holtikutura, Head of the Regional Office of DJBC Bali, Ministry of Finance, Head of Office Agriculture and Food Security of Bali Province, Plt. Director of Agricultural and Forestry Export Products, Ministry of Trade, Management in Charge of Sales and Marketing of PT. GGP and the Jembrana Police Chief.

This horticultural product development program for the Cavendish Banana fruit will continue to be developed by the direction and encouragement of President Joko Widodo and it has been agreed with the province of Bali to be 300 hectares which aim to increase economic equality in the region.

“The partnership between the central government, local governments, the private sector, and farmers are also expected to be a solution in increasing productivity, competitiveness, and product continuity of Cavendish Banana which can meet the needs of both local and global markets,” said Secretary of the Coordinating Ministry for Economic Affairs Susiwijono Moegiarso.

The contribution of exports, especially Indonesian fruits in 2019 has reached 95.98 million USD with a total volume of 110 thousand tons of which 11.62% or 11.15 million USD is the contribution of banana products. Knowing this, future production in Jembrana will continue to be developed and has been agreed with the province of Bali to be 300 hectares.

It is hoped that this program can continue to be developed as a bridge to increase the number of local fruit exports to foreign countries and to accelerate national economic recovery during pandemic conditions.

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