Jakarta – PT Sewu Segar Primatama, through its Re.juve brand, reaffirms its commitment to food safety with a new milestone: becoming the first True Cold-Pressed juice company in Indonesia to achieve ISO 22000:2018 certification.

ISO 22000:2018 is an internationally recognized standard for food safety management systems, ensuring that a company has implemented strict procedures to identify, measure, and control food-related risks throughout the production process. For Re.juve, this certification strengthens consumer trust by guaranteeing that every product is safe for consumption.

Since its founding in 2014, Re.juve has consistently emphasized that food safety is a non-negotiable aspect of producing high-quality True Cold-Pressed Juices. This is especially important as, according to the World Health Organization (WHO), 70% of food poisoning and diarrhea cases are caused by bacterial or viral contamination. To prevent this, Re.juve maintains rigorous hygiene and sanitation standards at every stage of production.

“In the midst of so many cold-pressed juice brands entering the market, consumers need to know which products are truly safe. Fresh products like cold-pressed juices require special handling from production to distribution. Toward Re.juve’s 10th anniversary, we are proud to achieve ISO 22000:2018 certification for our True Cold-Pressed facility, underscoring our commitment to delivering safe, high-quality products to the Indonesian people,” said Richard Anthony, CEO & President Director of Re.juve.

All Re.juve beverages are produced at its True Cold-Pressed Facility (CPF), which is fully integrated with High Pressure Processing (HPP) technology. This advanced method uses cold water at pressures up to 6,000 bar—equivalent to being 60 km under the sea—to deactivate harmful microorganisms in fresh food and beverages. The process ensures safety and extends shelf life while preserving the original taste, aroma, and nutrients.

With ISO 22000:2018 certification, Re.juve adheres to strict monitoring procedures covering equipment cleanliness, production facilities, and staff handling. These measures prevent cross-contamination and ensure every bottle that reaches consumers remains safe, fresh, and of the highest quality.