Jakarta, 12 October 2019 – PT Sewu Segar Primatama, through its Re.juve brand—the pioneer of ultrapremium True Cold-Pressed Juice in Indonesia—has once again earned recognition for its strong commitment to clean and honest products. Re.juve was awarded in the Continuous Clean Label Product of the Year category by Marketeers in an award ceremony held in Sudirman, South Jakarta, Wednesday (12/10).

This is the second accolade Re.juve has received for its dedication to the Clean Label Movement, following its recognition at the CMO Asia Award 2022 in Singapore.

To champion the Clean Label principle, Re.juve has carried out a range of integrated online and offline campaigns. These include public discussion forums and seminars on natural nutrition and transparency in product labeling. Re.juve ensures its products are made only with natural ingredients, minimal processing, no artificial additives, and clear, easy-to-understand compositions—free from preservatives, thickeners, or hidden substances.

“We are proud and grateful to Marketeers for this recognition of our Clean Label movement. Re.juve may be the only brand in Indonesia that is 100% committed and consistent in implementing this principle. This award is the fruit of the hard work of the Re.juve family, and motivates us to continue upholding integrity by providing delicious, healthy, and honest products to our consumers,” said Sari Siswarni, Associate Director Sales & Marketing of Re.juve.

Beyond campaigns, Re.juve also provides direct access for consumers to witness transparency in action. Through its Factory Visit Program at the HACCP-certified True Cold-Pressed Production Facility, consumers can see firsthand how Re.juve products are made—upholding the promise of “What You See is What You Get.”