Jakarta, 2022 – Behind the glamour of Jakarta Fashion Week (JFW) 2022, models go through long and demanding activities that require them to stay fit and energized. To maintain their stamina, they need not only exercise and proper rest but also a steady intake of nutrient-rich foods, especially fruits that are essential for boosting immunity during the pandemic.

As a form of support, Sunpride became one of the official partners at Jakarta Fashion Week 2022 by providing fresh fruits for all participants, including Cavendish bananas, Crystal guavas, and Medan oranges. These were served from breakfast until afternoon throughout the event, ensuring that models and crew received healthy nutrition during their busy schedules.

Each fruit comes with unique benefits. Cavendish bananas provide carbohydrates as a natural energy source and are rich in potassium. Sunpride’s Crystal guavas are especially nutrient-dense—containing 30 times more iron, 50 times more calcium, and three times more vitamin C than apples—while also being sweet, crunchy, and nearly seedless. Meanwhile, Medan oranges are not only refreshing but also high in vitamins C and A, making them a favorite among models.

All Sunpride fruits are cultivated in plantations certified with Global Good Agricultural Practices (GAP), an international standard that ensures safety and quality from planting to harvesting. This guarantees that Sunpride fruits are safe for consumption, free from pesticide residues, and rich in natural nutrition—perfect for supporting health and performance at one of the nation’s most prestigious fashion events.