Closing 2024 with great enthusiasm, Sunpride celebrated New Year’s Eve at one of Jakarta’s most iconic landmarks, Bundaran HI, on December 31 with the theme “Resolution 2025 with 100% GENUINE Sunpride.” The event served as a special moment to inspire people to step into the new year with energy, positivity, and healthier lifestyle choices — accompanied by Sunpride’s high-quality, 100% genuine products.

As part of its ongoing healthy living campaign, Sunpride introduced its flagship product: Sunpride 100% Original Fruit Juice. Made without added sugar, coloring, or preservatives, this juice delivers freshness straight from carefully selected fruits. With this launch, Sunpride encourages the public to make healthy living a top resolution in 2025.

The New Year’s Eve celebration was made more festive with a series of engaging activities prepared by Sunpride:

• Sunpride Video Mapping
  A building near Bundaran HI was transformed into a spectacular video mapping show themed around health and authenticity. Using advanced visual technology, Sunpride showcased the journey of fresh fruits — from the orchard to consumers’ hands.

• Sunpride LED Ring
  The vibrant Bundaran HI skyline was further enhanced by the installation of the Sunpride LED Ring. Illuminated with colorful lights forming the Sunpride logo and inspiring messages, it invited visitors to embrace a healthy lifestyle in the year ahead.

• Booth Activation: Selling & Sampling
  Visitors had the chance to enjoy the freshness of Sunpride products directly at the booth, which offered a variety of fresh fruits and Sunpride 100% Original Fruit Juice for tasting and purchase. This initiative also served as a platform to educate the community about the importance of real fruit consumption for daily health.

Through this celebration, Sunpride reaffirmed its commitment to being a trusted partner in supporting healthier lifestyles for Indonesians. More than just a slogan, Resolution 2025 is a genuine invitation to create positive change — starting with the simple act of consuming real fruit.